About me:

M.S.-trained researcher and strategist with a foundation in anthropology and human-centered design. I've worked across construction, green energy, logistics, CPG, nonprofits, and outdoor gear. I know how to get oriented fast, ask the right questions, and deliver work that holds up, whether it lands in a framework, slide deck, product, or campaign.

Being a generalist means that I work end-to-end. My research informs strategy, my strategy shapes design, and my design holds my research accountable. I move between disciplines and that’s how I catch what specialists miss.

Professional highlights:

500K+ Monthly combined views built with no paid marketing at Two Balls Knitting

$1M+ Closed in solar and battery sales at SolTerra within 6 months

51 Research participants across surveys and interviews for Northwestern thesis

200+ Research participants across surveys and interviews for Nelson Treehouse

Successful project handoffs to a range of notable stakeholders, including Procter & Gamble, Coursera, and LaundryCares